Watch: Britney Spears’ New ‘Perfume’ Music Video

Three cheers for product placement

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Britney Spears just released a music video for her new single “Perfume,” in which she literally marks her territory by dousing herself in perfume so that a suspected other woman will smell it on her boyfriend.

Coincidentally, the music video also serves as a perfect product placement vehicle for Spears’ fragrance “Fantasy.”

“Perfume” appears on Spears’ new album Britney Jean, which has been bringing in primarily negative reviews.

In other Britney-related news, the artist recently told InStyle that although she plans to be working for the next few years, the mother of two would like to have another baby — but a girl this time.

“I’m not going to feel as alone in the world anymore,” Spears said. “I’m going to feel like I have a second person, like, that’s me.”