Duck Dynasty Takes a Ratings Dive

A&E’s hit reality TV show was ensnared in controversy after its star’s controversial comments about gays and African-Americans

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A record-setting reality show appears to be paddling in the wrong direction as its fifth season gets underway.

Citing data from Nielsen, Variety reports that just 6.65 million viewers watched Wednesday night’s episode of Duck Dynasty on A&E. That’s down from the 8.5 million who tuned into last week’s season premiere. The ratings are the lowest for an original episode of the show since December 2012.

Duck was ensnared in controversy late last year when star Phil Robertson made derogatory remarks about gays and African Americans. The show focuses on a family that made a fortune on duck-hunting accessories.

Its fourth-season premiere was the most-watched cable reality TV episode in history, attracting 11.77 million viewers. Last year, it was the second most watched cable TV program overall, after AMC’s Walking Dead.

[Variety]

51 comments
bs1820
bs1820

“It seems like, to me, a vagina -- as a man -- would be more desirable than a man’s anus," I'm just guessing by his his own words that it sure sounds like he's tried a man's anus to me ? Are sure that you didn't like the man's anus better Phil? I won't judge you Phil just come out already.

Incarnate1559
Incarnate1559

People are free to do their thing, of course, but my family stopped watching this show in support of me. That means a lot. Thanks to everyone who tuned-out hateful speech voluntarily and thanks to all Americans who supported gay and lesbian loved ones by turning off Duck Dynasty.

carolo43
carolo43

I would not boycott A & E because they have other shows I like to watch.  But I will not be watching DD anymore.     

A & E ignored their own principals simply due to their greed.  

Kris32
Kris32

I am not boycotting DD, I'm boycotting A&E. 

The DD crew still hold top spots in viewers & the A&E Boycott is proof how many people are craving the word of God. Their natural Christian practice is what made them popular; in viewership alone it's obvious people want values and religion back in their everyday lives. Faith brought DD to TV and the media hates their popularity and religious viewpoint. Notice the slant in this article - it's not wow Ducks are back, it's Ducks are down but they still lead in viewers? What?

I'm more interested in the A&E's total viewership before, during and after Phil's reinstatement. Seems to me that would be a STORY worth reporting. A&E used poor judgement suspending a Christian grandfather for citing the Bible over Christmas holiday. I can choose to forgive but I won't forget.

So no, I'm not watching A&E anymore but I will follow Duck Commander to a station that won't be scared of the Bible. A&E (bless their heart) reported they were the victim - receiving many suspicious packages (BIBLES) during the A&E Boycott. If they're scared of a Bible they don't deserve to profit from DD.

Religion and faith isn't always abiding by what's trendy and it's not for the weak,. But suppression or compromise of belief in a show where faith is #1 won't work. I love these guys too much to watch this blow up a second time on a network that doesn't get why they need to be strong.

Hey A&E SET THE DUCKS FREE! 

Peace out. 

RushL
RushL

Are the viewers fleeing because they A) Are offended by his comments, B) Are offended that the family is completely putting people on (You've seen the country club/golfing photos, and the highlights in their hair in pre-show photos, or C) The show simply ran it course? Maybe a little of each.

TravisRogers
TravisRogers

Its awesome how South Park can show an image of Jesus taking a dump on the president, the country, and the flag, yet they get another million seasons, yet Phil can't say that being gay is a sin. Great double standard there people.

rotan25
rotan25

please im black woman and i watch the show and will continue to watch it. his comments on blacks and japanese were so  silly all i could do was laugh.  seriously made no sense to me i couldnt even feel insulted.. the man has a right to his opinion. not gonna stop me from watching it. im a big fan of his wife and Si.

eldrickwo10
eldrickwo10

6.5 million is way more then most shows-

DREGstudios
DREGstudios

I suppose we can put ol’ Phil up on a cross now and stick a spear in him since he’s the new martyr for the Christian Right.  Last year, it was the Chick-Fil-A Chicken being branded as the new saint of Christianity for standing up for all that is Holy Matrimony in the eyes of the Church.  These folks want to be on the wrong side of history with their public criticism of homosexuality but cry fowl (pardon the pun) when their own bigotry is examined in a public light.  Phil’s licking his fingers at  http://dregstudiosart.blogspot.com/2012/08/holy-rollin-poultry-on-cross-chick-fil.html

pegjuneau
pegjuneau

I initially loved the show.  It seemed  more real than not.  But it is my opinion that it's now scripted and rehearsed.  They are Louisiana boys who love and appreciate the outdoors and hunting.  None are actors and it's almost insulting that I am to go along with it.  I think the premise was good, but it is now watered down and shallow. 


I have an an  idea and well formulated plan on how to make it genuine and an opportunity for the Robertson family to "pay it forward" as they have been so blessed. With my plan,  I say let's start paying it forward to the incredible citizens of the great State of Louisiana and see where that leads.  When Phil Robertson did what he did (I will remain silent here), Louisiana's Gov. Bobby Jindal  made a public plea to A&E to reconsider basically because the State of Louisiana has benefitted financially from the show - increased tourism, etc.  


Let's further develop that which will continue to increase tourism and continue to benefit the State of Louisiana and itscitizens. I am quite impressed as to  how grateful the Robertson family is, and their love of God inspires me so.  It makes my faith in humanity stronger and positive.  So, to those that matter, let's put words into action and pay it forward. That's what it is all about.  




fromtexasbygod
fromtexasbygod

The flip flop by A&E following the Duck Dynasty debacle was too little too late.The initial decision to suspend Phil Robertson is something many previously loyal viewers will never forgive and forget. There is and will remain a significant number of former viewers who left and will never return as long as the show is on a network that chose championing the LGBT cause over the mainstream values of Duck Dynasty fans, and those fans have voted with their remotes and caused a “Dixie Chicked” ratings decline.

MikeUK2011
MikeUK2011

Karma's a b*tch. Justice is served.

timeserf
timeserf

There is justice after all for these lame ducks. Your 15 minutes is up Jethro!

G_Edward
G_Edward

...Or it could be a combination of events.  To be sure, the comments of the master patriarch took some toll but it could also be that the show has plateaued. The ratings for the season 4 premier were an 11.7 but by the end of that series, ratings fell to about the same as the season 5 premier (8.4 to 8.49, respectively).  This may indicate some interest at the start of the 4th season by people who had heard buzz about the show but began to become tired of it by the end of the season.  It could also be that some people may be simply becoming tired of the show.  It's not a terribly dynamic show which follows a similar formula as many other "reality" programs and from show to show, there's not much new, not much development to hold viewers' attention.  Take Deadliest Catch, for example.  One of the reasons why that show is successful is some personal (and real) drama along with new mixing with old characters.  That changing dynamic makes a show (any show) interesting and continually, consistently enjoyable.  


There is no great lie here, folks.  The universe is indifferent.

TechnicalTradesman
TechnicalTradesman

Well if you go look, a lot of shows were down 15% from there premier last week.
This shows nothing except that more people watched the Premier.
Shameless ploy by Time to once again skew the facts and use media to promote an agenda that silences whom they want to using Free Speech/Lifestyle  as a reason.
Shame on you Time, Why not tell about American Idol down 15%. 
OH, and that Duck Dynasty still had 2.5 million MORE  viewers than them?
Just one more Media promoted BS story to keep the sheep in line. 
YOU ARE ALL JUST IDIOT SHEEP! 

WAKE UP!!!!!!!

jameso
jameso

Could be that people are just getting tired of the show.  The same joke gets old after repetition.  

dabreeze
dabreeze

I hear there's a million hillbillies in west virginia that haven't bathed, washed their clothes or brushed their teeth since the coal plant poisoned the rive ..... How about it A&E .... sounds like a new hit!

Frances64804681
Frances64804681

The show ROCKS!!! How about posting the real stats in Amazon views and other views that cannot watch the show live because they WORK!  Loving families that have values and do not live in Hollywierd and NY. You own Justin Bieber, Miley Cyrus, Kim Kardashian, Paris Hilton and Lindsay Lohan.

michaelmantion
michaelmantion

@JohnJohnson7  Agreed I will not watch it again until its off A&E that goes for everyone I know.  We need to stand up to the narrow minded leftist that think its ok to intimidate and insult people of moral and conviction.  

JimmyBeam
JimmyBeam

John likes Johnson's in his mouth!

michaelmantion
michaelmantion

@Kris32  I and everyone I know agree with you.  I won't watch DD on A&E. if I must I will just download it from some pirate site.  I hope that very soon the show can be picked up from a more tolerant network.  Sadly Most every network I can think of is fairly oppressive and immoral. 

RushL
RushL

@TravisRogers , YEA, IT IS GREAT! It's called viewers choice. Should we force people to watch these phonies at gunpoint? 

BeverlyHolmes
BeverlyHolmes

@rotan25 You watch b/c you are an Uncle Tom type whose punishment should be that you are sent back in time to segregation. Dude general opinion of Blacks is that they are lazy and on welfare, and your response is that you are going to watch anyway.  I hope you die, you oblivious POS!

JimmyBeam
JimmyBeam

Ya Karma is a b*tch!! I bet there saying that all the way to the bank!! Lmfao!!

JimmyBeam
JimmyBeam

15 minutes and 50 million later!!

JimmyBeam
JimmyBeam

But what people don't realize that the duck guys ratings where through the roof record braking. If there wasn't 11.7 million viewers in Season 5 they would have broke there own record season 5 with 8.5 All these other shows like the deadliest catch can just about get 3 million viewers. These guys no matter how you look at it they are going to be around for a wile.

JimmyBeam
JimmyBeam

@TechnicalTradesman. Correction I replying to you when I said (well said) not these other idiots.

aztecian
aztecian

@TechnicalTradesmanno you wake up!  this is a group of dinosaurs with old ways that are not conducive to the well being of the majority of the people.  haters gonna hate, we know, but no reason to give them a soap box if their speech is hateful, fear mongering and hurtful!

aztecian
aztecian

@dabreezestupid rednecks!  now that the ratings have plummeted due to leader of the hillbillies being a racist, maybe a&e will wake and see that the demographics have changed.  this is a dying breed and culture and good riddance!

RushL
RushL

@Frances64804681 They are phonies, who ditched their country club, golf playing, hair highlighting ways, just to snow you in a TV series, Congratz

Kris32
Kris32

@michaelmantion @Kris32 .

jmho many networks worship mammon, following the money. And every year the perversion, violent, immorality bar goes as high as the money in the bank. What level does it have to reach before we stop using the inane cop out change the channel? Freedom of remote reminds me of people at crime scenes, completely horrified, saw the whole thing but chose not get involved. Playing it safe while someone else grieves. 

But like Pilate washing his hands, the network exec's are catering to their audience, giving them what they want regardless of content, truth, perversion, violence or injustice. Some will claim they don't know better, weren't taught differently, never shown any kindness, haven't seen values or religion so don't lay blame.

Yet we don't have to make a 20 day journey on foot, uphill both ways, through the desert, to be enlightened or learn. You can start by typing BIBLE on this search engine, AMAZON offers a free BIBLE download - what's the excuse now?

So many today are over the moon indebted to mammon (either in mind or wallet), they don't recognize an authentic life over a deliberately dependent and sabotaged life when they see one. Worse, they view their authentic self as not worthy of anything unless they own/know something/one of value - not true. Everyone has the ability to make a difference, it's a matter of choice and desire whether or not you have the courage to follow it through.

The indifference of Pilate and the few willing to take a stand is in play now. You know what they say about history and imo this generation is destined to repeat it. We owe our children more than this, and honestly, with all our advancements, technology and enterprise, if we have to fail as a human race - please don't let it be on a test we had to take twice!

I know what team I'm on. If you're still reading & have to think about it, pray to choose wisely.

JimmyBeam
JimmyBeam

Is anyone forcing you to watch DD? We know there not forcing you to smoke pole you love that!

JimmyBeam
JimmyBeam

You are definitely a liberal POS to say something as hateful as that! I hope the next time you smoke a pole it's dirty and you get the germ!

JimmyBeam
JimmyBeam

Definition of a dinosaur = Someone who works comes from nothing and turns themselves into multi millionaires. I think I would rather be a dinosaur!!

TechnicalTradesman
TechnicalTradesman

@aztecian @TechnicalTradesman 
Odd, I have only hear the Robertson's speak of love Family Forgiveness and God.
Did you even read that article?
Did you miss the part where He said "we just love them all"?

The only haters here are the ones spewing out hate of something they dont like......HMMMM
Wonder why you can dislike something and voice it , but they cannot?


aszure
aszure

@JimmyBeam  What's your hang up with oral sex. You've accused a few people of "smoking pole". Some sort of fixation it appears you have

DeweySayenoff
DeweySayenoff

@TechnicalTradesman 

Just an observation about your incessant use of the word "sheep".  If you're attempting to persuade someone to your point of view, it pretty much guarantees failure.  This isn't boot camp where people insult you to "toughen you up".  This is America where everyone is entitled to an opinion.

Given the intolerance and hatred YOU have displayed, I can't think of a more effective way to drive people AWAY from what you advocate than what you did.  Perhaps the insults make you feel better, but it's pretty clear that if this show attracts people like you, it will make everyone else avoid it like the plague.

Perhaps next time you won't give in to your passions and will turn the other cheek and not do the opposite of what Jesus would have done.

Congratulations.  You probably drove down viewership by at least 0.1% all by yourself.

TechnicalTradesman
TechnicalTradesman

@aztecian @TechnicalTradesman 
OH! Thats right, because they dont agree with you!
Well, neither do a whole lot of other people.
The media throws out these stories and ramps up the hate to promote what they want. It has nothing to do with what people really think.
Just Look at Chik fil et, or Craker barrel.
Id say people made known what the MAJORITY of us think about the Gay Rights people stomping on the rights of other to disagree with them...........
But the sheep will follow.
The Media says hate them they suck, they are haters. And you fall right in line with only the facts they told you.
Just like this article that doesn't compare the show to any other, though lots were down from the premier.
And then just say. "well they must be falling".
Well, the facts are, it means nothing.
But the sheep jumped right on board with little to NO information or facts, didnt they?
.