A company owned by the family that stars in the hit reality show Ducky Dynasty is rolling out its own brand of guns.
Duck Commander, the company founded four decades ago by Phil Robertson, joined gun maker Mossberg to offer a line of nine shotguns, a semiautomatic pistol, and two semiautomatic rifles, CNN reports. Robertson, who was temporarily suspended from the show by A&E late last month after making anti-gay remarks, joins members of the family in commercials posted to the Mossberg site.
“Do you know what makes me happy ladies and gentlemen? To blow a mallard drake’s head smooth off,” he says in one of the ads.
Duck Commander has grown into a $400 million company, according to Forbes, selling duck calls and other paraphernalia. A spokesperson told CNN that the company has begun delivering the guns to still-unnamed retailers.
See the ads below.