Starting today at 1 p.m. ET / 10 a.m. PT, the offices of Conan O’Brien’s coming TBS show are home to the 24-hour Live Coco Cam, set up in a stairwell and promising… well, you’ll have to load it to see. Today, they kicked things off with some aerobics (“Right, left, Cyndi-Lauper-style!”) as staffers made their way to work.
As Linda Holmes pointed out at NPR, the live cam is a callback, intentional or not, to the incredibly lame live cam set up in advance of The Jay Leno Show. We’ll see how long the Coco Cam can keep offering action 24/7, but as a promo item, I suppose it’s a signal that Conan on TBS is willing to work extra hard for your entertainment value.
Or, at least, to work those abs.
Update: it is 1:46 p.m. ET, and LaBamba is doing a crossword puzzle: