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Playing House With the Drapers: The Mad Men Barbie Collection

The Sterling Cooper playset is, sadly, not included.
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No, I’m serious, these are real. Mattel has produced these four collectibles, in co-operation with AMC, and they can be yours for $74.95. (That’s in 2010 dollars.)

I’m a little creeped out by the emo-looking eyeshade on Roger and Don, but it’s nice to see that even representation in Barbie form cannot overexaggerate Christina Hendricks’ curves.

Oh, and Barbie-doll Betty? Completely in character! Details from the press release after the jump:

March 10, 2010 – New York, NY – Mattel, Inc., Lionsgate® (NYSE: LGF),
and AMC announced today the launch of four Barbie® Collector “Mad Men”
dolls available to consumers July 2010. Designed by Barbie designer
Robert Best, the “Mad Men” Barbie doll line features key players from
the Sterling Cooper Advertising Agency: creative director and leading
man Don Draper; his wife Betty Draper; Sterling Cooper partner Roger
Sterling; and bombshell office manager Joan Holloway. Today’s
announcement marks the first licensed doll line in the Barbie Fashion
Model Collection, a signature silkstone collection within the Barbie
brand known for featuring couture quality fashions and accessories.

The “Mad Men” Barbie Collector doll collection embodies the “Mad Men”
series’ couture fashions and accessories, and its iconic 1960s style and
aesthetic. The series, which is produced by Lionsgate and airs on AMC,
has made history with its multiple Emmy and Golden Globe Awards by
chronicling the lives of the men and women of Madison Avenue advertising
in the 1960s. Season four of “Mad Men” premieres this summer.

Gracefully molded of Silkstone®, a material that resembles the look and
weight of porcelain, each doll is stylized in iconic costumes from the
series, and comes with accessories true to their show counterparts. Don
Draper wears his classic, polished red-lined suit and comes accessorized
with a hat, overcoat and brief case; Betty Draper’s classic look is
captured with unparalleled detail, from her faux pearl necklace to her
pumps; Joan Holloway looks chic in a purple skirt suit and perfectly
styled coif with her staple accessory – a pen necklace; and Roger
Sterling is looking dapper in his monogrammed shirt.

Fans can get exclusive collectible sketch drawings of the “Mad Men”
Barbie Collector dolls when the Season Three DVD hits stores on March
23, 2010 as each DVD set will include one of the four character
sketches. The Mad Men: Season Three DVD contains all 13 episodes of the
season and is also loaded with hours of special features including
extensive commentaries and innovative featurettes that examine the
historical events that shaped 1963.

The Barbie® Fashion Model Collection “Mad Men” Barbie® dolls will be
available for a suggested retail price of $74.95. Available at
BarbieCollector.com, amctv.com and select retailers.

Related Topics: barbie, Corporate Press Release Theater, Mad Men, toys
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  • beerbaron

    You will never, ever catch Don Draper committing the sartorial sin of buttoning both buttons on a two-button jacket.

  • mawphotodotcom

    Just wanted to alert MAD MEN fans that one-of-a-kind versions of these four characters PLUS Peggy and Pete are featured in a perfectly detailed miniature dollhouse diorama (kind of like Barbie’s dream office, only in the style of Don Draper) in the March/April issue of Haute Doll Magazine, hitting news stands this month. And these OOAK dolls come complete with martini cocktails and Lucky Strikes, but no electric vibrator belt ; )

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