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Nonprofit Press Release Theater: PTC Decrees Pepsi Naughty, Coke Nice

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“Decency” watchdog group the Parents Television Council today issued its “best and worst advertiser” lists, honoring and castigating the advertisers who advertise on what it judges the most and least family-friendly shows, respectively. The lists after the jump: 

BEST

1. Coca-Cola

2. The Clorox Company

3. Century 21 Real Estate LLC

4. H&R Block, Inc.

5. Ferrero S.p.A. (U.S.A.)

6. CVS Caremark Corporation

7. Whirlpool Corporation

8. The Hershey Company

9. State Farm Mutual Automobile Insurance Co.

10. Hewlett-Packard Company

 

WORST

1. General Motors Corporation

2. Nissan North America, Inc.

3. L’Oreal USA, Inc.

4. Pepsi-Cola North America

5. GlaxoSmithKline Holdings (Americas) Inc.
[Brands include: Beano, Lowerthepain.com, Os-Cal, Nicoderm, Sensodyne,
Valtrex, Advair, Aquafresh, and Myalli.com]

6. Reckitt Benckiser, Inc.
[Brand: Delsym]

7. Target Corporation

8. Kohl’s Corporation

9. Verizon Communications, Inc.

10. Toyota Motor North America

Personally I don’t look to the PTC—or anyone else—to determine what’s friendly to my family, but better this than lobbying the FCC to meddle in the content.