Barack Obama has finished a deal to air his half-hour campaign pitch on NBC as well Oct. 29, James Hibberd reports. In the process, he will do what Pushing Daisies could not: knock Knight Rider off the air.
Hibberd further wonders whether other networks will air Obama’s spot for free, as news coverage, given public interest in the election and lack of interest in pretty much everything else the networks have put on this fall. One question would be how non-paid coverage of the spot would fall under equal-time rules. For the paid spots, the networks are obligated to offer John McCain similar time and prices, but it’s unclear whether the McCain campaign would be interested or could afford the unspecified price tag.
I say, let’s take it further: if no one is watching fall TV shows to begin with, let’s make it into a sitcom! There’s already a cast: his crazy, gaffe-making business partner; the cranky old guy next door; and the folksy, wise-cracking hockey mom. It sells itself!
Anyone have a title for it? “Oh, ‘Bama!”? “According to Barack”?